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Clues people have sent in for this page:
From Duncan McKenzie:
Mayday 1997: The legends with Greek and Hebrew letters at the bottom left
and right seem to be associated with structures of the brain. The letters
in ovals on the right appear to be in Hindi.
Could SR/CL just mean "Circle"?

From Niclas:
I think you already are aware of fact that Mistah Kurtz (in the big chunk
of text rotated 90 degrees to the left) is one of the main characters in
Joseph Conrad's novel "Heart of Darkness"; T.S. Eliot has the line "Mistah
Kurtz-he dead" as an "epigram"  for one of his most famous poems: The
Hollow Men".
Confessio Augustana (in the same chunk of text) is "The Confessions of
Augustinus" and it was written about 400 AD so its 467th anniversary
should be somewhere in about 870 AD and of course that doesn't make any
sense at all (and above all it refers to Hotel California in the 900th
Webmaster: Yes, I caught that reference to Conrad, but how it ties in is beyond me. Theory - This is a secret society, and upon entering the members have to pick some kind of weird alias? Which would explain why the logical historical ties never seem apparent? Or are Chemnitz, Kurtz, Luther all somehow related in a weird way?
How about connecting up the legends of the greek/hebrew letters with the
next page?
The Wid(c) -> (x)Q(x,p) seems to be a part of Gödel's incompleteness theorem.

From Koen:
The left hand side: nobody is going to check the reference to Nucl. Phys.?
Well, I did. :-) It refers to an article "Virtual photons in chiral
perturbation theory", by Res Urech (Univ of Bern).
See here for more information:

The Hireling, British motion picture about a love affair between a chauffeur and a wealthy young widow, based on a novel by L. P. Hartley. Released in 1973, the film won the Golden Palm Award at the Cannes Film Festival. Set in England during the 1920s, the movie examines the rigid class divisions in English society. While Lady Franklin (played by Sarah Miles) recovers from a nervous breakdown, she and her chauffeur Leadbetter (Robert Shaw) become lovers. Once Franklin has recovered completely, she breaks off the relationship, angering Leadbetter.
From Webmaster: I don't know if this really fits in. I mean, its mentioned once...could be random coincidence


Well, someone mentioned the connection between "The hollow men" and "heart
of darkness". I wrote an essay on the subject some years ago, and using
computer assisted analysis I found a massive amount of conections. Eliot
intended to call the poem Heart of darkness but changed it at the last moment (
of so I'm told). Irrelivant most probably, but anyway.

clue=The central diagram is used is discussions of Einstein's theory of relativity and causality. 
There are two axes, one is space (Kairos-greek I believe) and the other is time (xronos-greek for
time). A point on the diagram indicates a unique position in time and space. The "light cone" 
indicates locations that can comunnicate with each other with signals that travel at or below the 
speed of light. 

Ben 05.10.01
clue:  On the left side, rotated text, I see mentioned symmetry breaking and then 
symmetry generators.  I don't follow it completely, but then they go on to say 
"seining the aigues mortes".  The gist I get from the whole top half of that paragraph 
is that they are concerned that their cyphertext could be broken by brute force 
(symmetries seems to be a refrence to DES(refrenced before) as it is a symmetrical 
algorythm) so they are switching cryptosystems to perhaps a public key system (hence 
seining or signing).

Michael 06.13.01
clue:  Doesn't the term 'aigues mortes' mean 'dead waters'?  Considering all the physics and 
nuclear references it might point to Heavy Water. There are also many points about navigation and 
medicine and it could also apply to each of those fields.  If you did a simpleminded diagram of the 
three fields of reference and overlapped the parts that refer to water or liquids it might show 
something that isn't evident. 

near a terminal 06.21.01
clue:  I should stay away from these damn things but can't seem to do it.  
The only further help I can supply at the moment is on "aigues mortes."  
The phrase actually legal but only heard about once every 10 years 
anymore. Comes out of Norman French and does mean "dead waters."  Modern 
French says it differently. 

As you can maybe tell from the source of this communication (which is used 
by thousands of people daily) I'm near some references but can't find the 
current legal definition.  This one is really unusual because I can't see 
but one or two other legal references in any of these.

The only connection that jumps out is possibly admiralty--maritime law

near a terminal 07.05.01
clue:  Still can't find what I know I read years ago on "aigues mortes" 
but I do have a lead. Somebody genuinely esoteric turned me on to a 
photostatic copy of a handwritten list of Anglo-Norman legal terms.  It 
may take a week or so to get here even by FedEx but I'll get back with you 
then unless I am cured of this addiction first.  Is there any way to know 
if law professors or appellate judges are mixed in with this? I guess the 
webmaster couldn't tell even if you know but there is some undercurrent in 
these things. It does remind you of famous conspiracies like the 
Massachusetts Bay Colony and even the Committees of Correspondence before 
1776. It is one thing to be nuts and see sad cases like that five days a 
week but it is something different to be obsessed.

cynic2 07.12.01
clue:  I agree with "near a terminal" as to a conspiracy because the 
committees of correspondence were much like these ads in one very 
important respect--very public and yet they gave the impression of being 
harmless.  A bunch of landed gentleman who liked to write to each other 
about contemporary issues, sort of brain-candy for the colonial upper 
class.  Same way with these, too much money and too much time for normal 
people to invest, plus the high level of intelligence--but it has an 
"unconnected with reality" look about it that would keep them out of 

near a terminal 07.23.01
clue:  Took long enough but the stuff on Anglo-Norman legal terms came and 
DIDN'T have the definition. This stuff is really obscure but I've seen 
words before and will eventually find where and how it was used by the
Anglo-Norman courts.

Checking with other people did turn up several things that fit even if not
exactly the definition.  It looks like another one of their
several-levels-but-one-reference technique.  That must be a trademark of 
but I've got a couple of the levels for this one.  First, "Aigues-Mortes" 
is an
actual place in the south of France.  Second, the name came about because 
IX built it as a port for the Crusades but the harbor filled with silt.  
No more
water around the walled city so it was called "Aigues-Mortes".  Third,
Aigues-Mortes was a Protestant stronghold in the French civil wars.  It 
holds a
commanding position along the coast of the Camargue region--military 
stuff, that
kind of thing.  Best guess is that this is tied in with these people's
fascination about "the eternal present" in the sense of "right now 
everything that has happened is happening or ever will happen."  There are 
references that I can't understand because of the math and physics but 
they are
very keyed into time and stopping time or moving within the present 
can't explain what I didn't understand in "Intro to Physics" probably 
because my
instructor couldn't understand it either.  But these people are consumed 
by it
which is kind of scary.  It doesn't require a wizard to see that they are
hardline Protestants. I wonder if these boys and girls are not looking to 
settle some old scores and are developing technology to do it.  Maybe it 
is a joke or some kind of frat ritual but when people who understand the 
physics--judging from their comments on these pages--look at the ads they 
can identify many of the pieces.  It doesn't seem to actually be random 
especially when more levels get explained.

Sooo, this page has multiple reference to
Crusades, militant protestantism, a real geographic place on a real map 
and maybe a reference to the eternal present.

near a terminal: 09.04.01

clue:  If you read the next one (in December)there is a reference to this date and "Laplace."  I can't find his name on the 
page but the only major thing in French is at the bottom under the burning building or building with a cloud of smoke  coming 
out of it. The French says, "Induction is founded on probability."  The French is plural (probabilities) and I wonder if that 
refers to some type of listing in the December ad because it is a grid that could be read as graduated list.  Laplace was a 
famous scientist and mathematician and that is all I know about him.

Moontini: 10.02.01
clue:  What is a symmetry generator? Appears in the blurb on the left.  You can even see the symmetry in the really big ads 
but I wonder if all of them have it but not so obvious.

near a terminal: 12.26.01
clue:  More medical stuff, that's a theme that comes up again and again.  Think of how much data could be pegged to
parts of the body and just standard anatomy.  But it seems like they have knowledge of procedures and the 
medications that go with them.  Don't most reformers see society as sick?

john: 01.04.02
clue:  The Xronos/Kairos axes are also an interesting Greek concept.  Chronos is time (ie, one thing happening 
after another).  Kairos is also time, but it's a hard to follow concept, it's sometimes defined as "God's time" and 
sometimes is used in the sense of "it's time to go" (not necessarily by the clock, but by all things are now set so 
that leaving is right).

near a terminal: 02.27.02
clue:  Look here is one of the references to the Brasher Doubloon.  Somebody else said they had included a 
picture of a particular one in a particular location.  Like it is on the web, anybody with access to Google 
can find it, etc.  Well, look at the math that comes with that most recent picture or pictures of the Brasher 
D--if it really is the one in the Smithsonian or wherever, then that gives you an exact location, like down 
to a particular room in a particular building.  Math freaks could then use the latest math to extrapolate a 
new position.  

 clue:  Here's one that I don't think anybody has sent in yet--"theory attracts practice."  I believe they are working
out some kind of mathematically based theory along the lines of Maxwell, Kelvin and all the rest of the 19th century
people who puzzled out the mathematical equations that express everyday reality apart from quantum mechanics.  The
part that worries me is I don't know what they plan to do with it when the panzer divisions are ready to roll.  Maybe
that was a bad illustration but if somebody could connect things that look very different (like finance and prime
number theory) they could have power over the rest of us.  That would also explain why the secrecy seems very
real--they don't want others to know exactly what they are doing but they do need to communicate to correctly develop
the theory. Everybody knew that Hitler was building a war machine but until he went into Poland nobody knew exactly
what it could do.

near a terminal 06.26.02
I just read the alchemist contribution in the letters part.  The quote from Gauss seems to fit what that person said.  I
don't know if it is alchemy but I would bet a small amount that some kind of research is going on.  Even if others could tell that
research was going on, if it looked really and horribly esoteric, your standard cop or even FBI agent would leave you alone.  What
harm could come from playing with numbers? That's what nuts do. In my not so humble opinion and trusting that this can't be traced
I believe it would be a very smart cop who would think anything practical could ever come out of all these numbers and complicated
relationships over time.

Jessica: 07.04.02
The sanskrit: Within the single-starred oval above the ship is the word "jaladhi" which means "ocean".

Within the two-starred oval is the word "antyam" which translates to something like "ultimate" "last" and "beyond".  I've found
it used in all these contexts.

In the three-starred oval is the word "maghyam".  I can't find a translation for this word.  However, the word can be found in
the text here:

The four-starred oval seems to contain the word "paradham" which can be found in prayer texts here:   and mantras here:  

However, the only translation of a similar word I can find is "paradhaam" which means "heaven" or "paradise".  Just keep in
mind, I am by no means even close to being an expert in Sanskrit, Hindi, Telugu, or any other Indian languages.

Henry: 10.22.02
clue:  'Hotel California' is a reference to popular music obviously. I know there is/was a Finnish rock-band 'Worms' that made
a 7' vinyl with the name '467th Anniversary EP'. There is a song on the vinyl called 'Luther-Spengler-Overdrive'. Luther and
Worms seem to refer to the Diet of Worms and protestantism. Might be that the vinyl was recorded 467 years after the Diet of
Worms? I don't know if this adds up to anything. Fascinating riddle in any case. Btw. the webmaster of this page seems to be a
fan of Linux, which is another link to Finland. Linux was originated by a Finnish guy Linus Thorvalds.
hance: ... I always thought it was 'Torvalds' :)
Bob  - 03.27.03
clue:  "Hotel California" is an Eagles song, but there are also dozens of physical Hotels California around the world, from Berlin
to Paris to Costa Rica, among others.

Juls 04.12.03
re: the 'seining the aigues mortes' and the clues from Ben 05.10.01 & Michael 06.13.01 - a sein is a large fishing net, looks
to me like these guys have been trawling for something - searching through whatever is signified by the dead waters.

Beacon: 07.07.03
Irish English and Scottish pounds.

The light cone and Kairos remind me of Stephing Hawking's "imaginary time"

There are 24 Greek and 24 of the other charachters on the light cone. Is the other alphabet known or could it
be telling you to substitute Greek letters for the symbols?

Eri: 09.07.2003
"L'induction et l'analogie...." - here is a relevant page that includes the quote:

About Pierre Simon Laplace (1749 - 1827): The Catholic Encyclopedia says, "Analysis owes to Laplace mainly the full development of
the co-efficients, of the potential and of the theory of probabilities."

Full Quote: "presque toutes nos connaissances ne sont que probables ; et dans le petit nombre de choses que nous pouvons savoir
avec certitude, dans les sciences mathématiques elles-mêmes, les principaux moyens de parvenir à la vérité, l'induction et
l'analogie, se fondent sur les probabilités" 
Here is my *attempt* to translate the quote:

Nearly all of what we understand is only probable; and in the small number of things that we can know with certainty, in the
mathematical sciences themselves, the principal means of getting to the truth, induction and analogy, are founded on probabilities.

Eri: 09.11.2003
RE: "L'induction et l'analogie...." again. The *full* Laplace quote I translated on this page appears in the May 1, 1993 ad,
upper right . Just trying to be thorough.  :)

Kate ----- & David ---- 12.03.2003
Kairos is Latin for "God's Time".  There has been a lot of discussion about that, so thought
I would clear it up.  It is very commonly used as a term for a religious retreat, particuarly for
Catholics.  The Catholic High School I attended has one, and it is very common around the country
and even world I think.  I do not know if thats related, but its information.

Second, we are not sure if you noticed that the picture of the building with light is the bank
building in downtown Tucson, referenced in other ads.  It is pretty clear to see when looking at the
surrounding buildings, but it wasn't mentioned so we thought we'd bring it up.

DilZnik 12.04.2003
Kairos does mean God's time in latin, but the writing on the message is ancient greek, hence it is simply "time"

martin 06.28.2004
 The motto under the pictures on the top is a quote from 1 Kings 19:18. The KJV translation is "Yet I have left me seven
thousand in Israel, all the knees which have not bowed unto Baal, and every mouth which hath not kissed him."

leaking pen 08.01.2004
the two groupings of parts of the brain with greek and hebrew letters...  coorespond to the lettering on the light and cone lines
and the unmarked line that is perpendicular to it.  its likely that putting the terms in place, and superimposing on an image of
the brain might yeild some results.  ill get to it as soon as i can.  also, there are four quadrants, each with different
backgrounds, and marked by the stars.  if the stars do in fact mark levels, than one quadrant is used for level on, ect.  also, the
numbering by stars of the quadrant is backwards from standard mathematical notation.  whats listed as 3 should be 1 and one 3, but
2 and 4 are correct.  i think that thats important.   also, its important to note that in most graphs, the x line is considered to
be the independant axis, and y the dependant.  so according to this graph, chronos controls kairos.  which makes sense, but seems
counterintuitive to some of the other theories espoused on these announcement.  of course, reording the quandrants may shift that. 
also, why is there an omega on the line, and what is the small symbol next to it?

on the money background, bills of the 5 demarcation from several countries, and the 10k note that weve seen before.  why compared
to teh 5's?  and what is the bill in the upper left hand?

note to self, look at 98 may.

almansur 10.27.2004
1,4 Butandiol is a drug (converts to gamma hydroxy butarate in the human body on comsumption). It produces
relaxation and euphoria, with dizzyness and nausea at higher doses, and unconsciousness at even higher doses (sounds
like alcohol, but alcohol is much more dangerous, and legal). At any rate, if it were combined with a solvent like
DMSO it could perhaps be applied topically and absorbed through the skin in sufficient doses to cause an effect.
This is speculation; I've never heard of anyone who has tried this route of administration.

sarkis samuel
clue:  this is the 51st "ad". it appeared on May 1st. or, 5/1. it has significance.

hance - note that we're not sure of my set of ads is the 'complete' set - the archives for this newspaper aren't complete - in paper or microfiche.
JJ 06.03.2007
This seems like a group of professors goofing around. I saw another theory on this site re: reference to books commonly
available. I would guess that they are using the University Library in some way -- perhaps even literally referencing a book in
which a note would be hidden. All the other clues are likely intellectual masterbation. "B433 @ 234" --- classroom of a particular
building (using a University map's building code?)

Pigs -- students
Hirelings -- staff
Pelagian -- uninvolved faculty

Charlie P. 09.23.2007
Is it just me, or does smiley guy look different than in the previous ads? It looks like he was drawn by the same
consistent hand since the 1-May-1986 until the previous ad. The head on this one seems to round and too small in proportion to
the ears.	

Dylan 02.11.2008
The light cone shown in the ad does not refer to line of sight communications.
Rather it references a diagram I first saw in "A Brief History of Time" by Stephen Hawking. It
relates to any one event that someone may observe. The lower cone represents all events that
COULD lead up to (cause) the observed event, while the upper cone represents all future events
that COULD take place due to the observed event. More quantum/relativity references...

I don't know what the hell they mean though	

Perkins 09.15.2008
On the cancer metaphor.

1, 4 butanediol dimethanesulfonate is used to treat leukemia. Leukemia is, among 
other things, a disease of one of the body's defenses against infection. The phrase 
"eradication of ontological oncology" suggests that "malignant neoplasms" are growing 
upon the spiritual body. Busulfan is also used to prepare someone for a blood marrow 
transplant (thus revitalizing normal white blood cell production). The drug dissolves 
in water and has a symmetric chemical structure.

I suspect the metaphor is that the true church, or something like it, is the normal 
white blood cells, maintaining spiritual health, whereas the secular authorities, 
mainline Protestants, New Age groups, and the Roman Church are various neoplasms. 
(That list is just a guess.)

It doesn't take much interpretive imagination to suggest that the intent here is that 
these "neoplasms" should be done away with. Busulfan is a very toxic, indeed 
carcinogenic substance.

MayankJaggi 05/21/2014
Comments: Martin Luther (the man in the third photograph) was a seminal figure of the "Protestant Reformation"..
the fact that the 2-star Level directs towards a bible reference (first kings 19:18).. i believe the pictures and the four levels are somehow linked..
as martin luther's image is the third and it is obviously linked to the 2nd level..i believe the images are linked to the levels in a reverse order..i.e.  
the 4th image is linked to level 1, 2nd image to level 3 and 1st image to level 4..
Also, the "Sanskrit" words in each of the first three levels mean 'Ocean', 'the last one' and 'the middle one' respectively...i'm trying to find out 
what the last word means. Furthermore, the level 3 chemical formula..'Busulfan' is a cancer drug in use since 1959

i'll repost if i find out more on this